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Niti Gupta, Founder of NITI GUPTA EVENTS, to Host AFRA’s ‘RAMADAN COTERIE’ Event

Niti Gupta, Founder of NITI GUPTA EVENTS, to Host AFRA’s  ‘RAMADAN COTERIE’ Event 

Dubai, February 2024 – A name that has become  synonymous with high-end fashion, handpicked luxury,  curated collections, and sartorial excellence, AFRA  enchanted its discerning consumers with yet another  memorable fashion soiree. Renowned for seamlessly  blending design, creativity, and culture, AFRA’s latest  edition payed a distinct regal homage to the upcoming  festive season- aptly titled the ‘RAMADAN COTERIE’ – at the  elegant and chic THE Dubai EDITION Hotel, Downtown  Dubai. 

Niti Gupta, the visionary Founder of NITI GUPTA EVENTS, meticulously curated a vibrant festive coterie of  designers and brands, where haute couture, luxury pret,  ready-to-wear styles, and accessories elegantly  converge to create a royal shopping experience for  women. This unique theme draws inspiration from the  leisurely pace at which royal ladies historically shopped,  emphasizing an unhurried, personalized, and intimate  atmosphere – a departure from the conventional  humdrum of shopping and attracted clientele from all  nationalities. 

In its commitment to reinvention, AFRA’s RAMADAN  COTERIE presented an exclusive and curated selection 

that invites women to take their time and savor the finest  offerings – explore rich textures, touch and feel a  repertoire of fascinating fabrics, revel in the kaleidoscope  of colorful silhouettes, and consult with designers to  create customized outfits, in addition to pre-ordering  styles on display. This season’s reimagined experience  was tailor-made for the modern woman seeking  something distinctive and eclectic for the festive season. 

The AFRA event, on February 3rd, opened with the guest  of honour Lara Tabet, the lady behind the brand Luxury  with Lara. The AFRA Ramadan Coterie showcased a  handpicked selection of couturiers, global ateliers, and  the new-age trailblazers of fashion. From a wide  selection of festive ready-to-occasion KAFTANS by  revered names such as Pria Kataria Puri, Mina Siddique,  VYOUM by Ritu Sekksaria, to vibrant handcrafted luxury  pret styles by Aartivijay Gupta, J’s Clothing, Sougat Paul,  Arab Crab, Sahar Atif, and statement fashion jewellery  and accessories by KOKOMMO, New York-based label  Deepa Gurnani, House of Tuhina, and Ekathva Jaipur and  skin jewellery by Marbella Paris. There were some special  Ramadan personalized stationery, gift tags and eidi  envelopes by Escapades which was a favourite amongst  all.

Marking their debut at AFRA were some new found talent!  Brands 82, Blocked Textiles, Jafer Jafry, Asmi by Mayank  Modi, J’s Clothing, RSVP by Roli & Ssorabh, Manara by  Maria. A young fashion college graduate who came for  the second time is Tehmina Jillani, and the hidden gems  of design at the special JANNATH LOUNGE by Poonam  Choudhari, which included curated collections of Jewels  by Queenie, Priya Tholia, Mograa, Linen by Jannath, Jewels  by Jannath and cosmetics by Bella. The Jannath lounge  also brought a very skilled artist Suvigya Sharma, who  specializes in customized perilicious art, portraits and has  been commissioned for making portraits for some of the  very famous people. 

With the spirit of inclusion, AFRA also has a special space  reserved for the SNF Development Centre, which was brought to AFRA by UAE Connects. The young adults of  SNF will showcased their beautiful hand crafted and  printed gift items.  

There was a special walk with the young adults from SNF  styled by AFRA, along with Lara Tabet and the fashionistas  of Dubai. A celebratory inclusive moment with the spirit of  Ramadan. 

It was a sensorial and sartorial journey as AFRA once  again reimagined itself, offering an intimate and  personalized shopping experience that transcended the 

ordinary and set the benchmark for excellence in  creativity and innovation.  

AFRA truly is Dubai’s preferred fashion destination! 

For further information on the upcoming events, please  contact:  

Niti Gupta,  

Founder,  

Niti Gupta Events 

niti@nitigupta.com 

Phone: +9715 8882579

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