Thursday,11 February 2016
Dubai, February 2016: TOIFA-The Times of India Film Awards, will take place in Dubai this year. The Times of India Group, India’s largest media conglomerate,today announced the second edition of TOIFA with presence of popular Bollywood actors Varun Dhawan and Jacqueline Fernandez in Dubai. The Group is confident of repeating the success of the first edition in Vancouver, British Columbia, Canada, where over 40,000 live audiences witnessed the performances of the top most Indian film stars during TOIFA celebrations.
TOIFA is a global intellectual property that leverages the power of Bollywood to position destinations and brands in minds of global Indians.
TOIFA 2016 Dubai Presented by Splash &Gulf Air,will be held on March 18th at the Dubai International Stadium, Dubai Sports City and shall see power-packed performances by Shah Rukh Khan, VarunDhawan, Jacqueline Fernandez, YoYo Honey Singh& many more leading Bollywood celebrities. Tickets for TOIFA 2016 Dubai would be available for sale February 8th onwards on ticketmaster.ae.
The press conference was addressed by Mr. Sameer Soni, Director International Business, The Times of India Group, alongwith Bollywood celebrities VarunDhawan& Jacqueline Fernandez & partners Splash represented by Mr. Raza Beig, Chief Executive Officer, Splash & ICONIC and Gulf Air represented by Ms. Sahar Kamran Ataei Chief Financial Officer, Gulf Air & Mr. Ahmed Abdulla Janahi Chief Commercial Officer, Gulf Air.
Talking about the second edition of TOIFA, Mr. Sameer Soni, Director International Business, The Times of India Group, “We are proud to host TOIFA in Dubai. TOIFA Dubai is going to be the biggest Bollywood event ever hosted in the Gulf region with performances and presence of some of the biggest Bollywood celebrities on one stage. TOIFA presents a strategic engagement platform that leverages the power and pull of Bollywood to create significant economic impact for destinations & brands through increased tourism, trade & stronger bilateral relations.”
For more information on TOIFA:
Visit: www.toifadubai.com
On Twitter: @toifaawards
On Facebook: www.facebook.com/toifaawards
On YouTube: www.youtube.com/toifaawards
About TOIFA:
The Times of India Film Awards (TOIFA) is a global Bollywood Intellectual Property owned by The Times of India Group- India’s largest media conglomerate. TOIFA leverages the power of Bollywood to position destinations and brands in minds of global Indians.TOIFA are a popular choice awards that felicitate outstanding movies and personalities in the Hindi Film Industry and connect with Hindi film fans across the world through voting on the nomination categories to determine the winners. For further information, log on to www.toifadubai.com.
About Splash:
Headquartered in Dubai, Splash is Middle East’s largest fashionRetailerand part of the Landmark Group, one of the biggest retail conglomeratesinthe Middle East, India and Africa. Founded in 1993 as a single brandstorein Sharjah, Splash currently operates over 220 stores and 55 brandstores(Lee Cooper, Bossini, Kappa etc) across 14 countries.Showcasing popular collections for men, women and teens, Splash’sexistingproduct portfolio includes a uni-brand concept across its storesprovidinga comfortable and easy shopping environment. Alongside, the brandalsohouses a gamut of international brands under its portfolio like LeeCooper,Bossini, ELLE and Being Human among others.
Celebrating ‘In Love with Fashion’, Splash has the gorgeous Arab singer& actress Nicole Saba as its brand ambassador along withBollywoodheart-throb Salman Khan